Prince Harry and Meghan Markle are striving hard to build their new identity in the US, says expert.
The Duke and Duchess of Sussex, are seemingly experiencing a 'learning curve' in incorporating an identity from their past life in the UK.
Expert Eric Schiffer says: "I think all of this is still a learning curve because they're being very creative. I applaud them in that.
"They've been very creative in how they've gone out to build this brand in ways in which there really hasn't been a clear roadmap, unless you've got the full power of the overall authority."
Mr Schiffer added: "He's [Harry] got the DNA, but he's got questionable real time bonafides. They're having to create this persona of a global, magnanimous, royal figure."
Meanwhile, Meghan Markle and Prince Harry have signed multi-million dollar deals with Sptofy and Netflix, under which, the couple is creating and directing content.
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