LAHORE: Sapphire Retail Limited, Pakistan’s leading fashion-house, has completed five years of operations. The retail store that first opened its doors in Karachi now spans a network of 22 outlets and a massive e-commerce platform.
Sapphire made its debut in the fashion world with un-stitched and pret collection for women, and within five years, it has grown from a single to a multi-category brand with products for men, women, and kids alike.
Where the brand was once famous for only women’s clothing, it is now known for being a lifestyle brand that caters to the needs of every member of the family. The anniversary celebrations, which will begin from the 17th of January, will revolve around celebrating Sapphire’s customers.
As a token of appreciation, the brand will be giving out anniversary gift vouchers worth Rs. 1000/- to every walk-in customer at all Sapphire retail outlets nationwide. These vouchers will be redeemable from 17th January till 9th February and upon redeeming their vouchers, customers will automatically become a part of Sapphire’s 5th Anniversary lucky draw. The lucky draw will take place in all 22 retail outlets as well as the e-commerce store, and the winners will receive free Sapphire shopping gift cards.
“To celebrate our five years in the business, we could have launched a massive brand campaign that would have just focused on Sapphire’s journey and what milestones it has achieved in this short span of time. We did not want that.
Instead we desired to celebrate our anniversary by doing something for our customers whose relentless support and feedback made this incredible journey possible,” shared Nabeel Abdullah, CEO Sapphire Retail.***
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