PFF launches studio for players, fans, media

LAHORE: The Pakistan Football Federation (PFF) has unveiled its new Football Central Studio, a cutting-edge facility designed to serve as a creative hub for fans, national team players, media, and influencers.

Located at the Football House, the studio aims to revolutionise football coverage and engagement in Pakistan. The studio will provide media professionals and influencers with state-of-the-art resources to produce high-quality videos, interviews, and other digital content. It offers a unique platform where football enthusiasts can connect and share their passion for the sport.

Speaking on the occasion, Haroon Malik, Chairman of the Pakistan Football Federation NC, highlighted the studio’s potential to transform how football is experienced in the country. “The Football Content Studio represents our vision to make football more accessible and engaging for everyone. We are providing a space where anyone passionate about the game—whether they’re a fan, player, or reporter—can showcase their love for football in a professional environment.”

Malik emphasised the platform’s unique opportunities for national team players, enabling them to share their personal stories, training routines, and behind-the-scenes content with their fans. “We are empowering our players to tell their own stories,” Malik added, noting that the studio will also help players develop media skills valuable for their careers both on and off the field.