Karachi: Cool & Cool Pakistan is making new trends in Pakistan’s FMCG Industry by sponsoring an international beauty exhibition in the country. ‘Beauty & You’ is an internationally recognized beauty & cosmetics exhibition.
First installment of this exhibition was held in Karachi recently, and Cool & Cool Pakistan was its platinum sponsor.
“We have launched a new range of baby care products ‘Jennifer’, which consists of baby wipes and baby cologne. ‘Jennifer’ is targeted at low-tier segment of the market. Moreover, we have also come up with a mosquito repellent product, which is available in gel, spray and wipes forms. This is also a first for the Pakistani market, as most of the mosquito repellent products available in Pakistan are in lotion form”, revealed Mr Arif Pardesi, CEO Cool & Cool, while talking exclusively to Jang/The News.
This mosquito repellent product by Cool & Cool is 100% safe & hygienic, and besides grown-ups, it can be applied on babies’ skin also. Mr Arif Pardesi further revealed that they are planning such more exhibitions to be held in Pakistan later this year.***