Zindigi partners with FPCCI to drive digital financial transformation

KARACHI: Zindigi, powered by JS Bank, and the Federation of Pakistan Chambers of Commerce & Industry (FPCCI) have entered into a strategic partnership to accelerate the digital transformation of Pakistan’s business landscape, a statement said on Monday.

This collaboration encompasses 76 chambers and 155 trade associations under the FPCCI umbrella and aims to enhance financial accessibility for businesses nationwide, particularly small and medium-sized enterprises (SMEs).

Under the agreement, Zindigi will deploy its Raast-enabled, QR-based real-time payment system across the FPCCI’s member institutions, enabling secure, instant and cost-efficient transactions; as well as deploy a full suite of financial solutions tailored for entrepreneurs, trade bodies and their member organisations. The initiative goes beyond payments, introducing lending, financing and investment products designed to support SME growth. The partnership will leverage Zindigi’s SME-focused platform Chikoo to help small businesses digitise operations and reach wider markets.