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Monday July 15, 2024

PTCL partners with Red Crescent Society for blood donation drive

By Our Correspondent
June 16, 2024
Participants pose for a group photo with certificates during the 20th anniversary of World Blood Donor Day on June 14, 2024. — Facebook/Pakistan Red Crescent
Participants pose for a group photo with certificates during the 20th anniversary of World Blood Donor Day on June 14, 2024. — Facebook/Pakistan Red Crescent

As the world celebrates the 20th anniversary of World Blood Donor Day, Pakistan’s largest telecommunication and ICT services provider, PTCL Group (PTCL & Ufone 4G), carries forward its compassionate legacy of saving lives and ensuring steady blood supply to hospitals and blood banks through its annual blood donation drive.

This year, PTCL Group joined forces with the Pakistan Red Crescent Society (PRCS) for the drive.

The group’s management and employees participated in the drive with remarkable enthusiasm and conviction in the significance of their contributions. The campaign is held every year under PTCL Group’s Corporate Social Responsibility Programme to create shared value for fellow citizens and society.

World Blood Donor Day is celebrated to raise awareness regarding the significance of blood donations. The PTCL fraternity is conscious that blood is a non-replicable resource coming only from donors, and that patients depend on the empathy of fellow citizens for essential medical treatments, surgeries, and emergencies, especially for patients with critical medical conditions like thalassemia, anemia, cancer, trauma, and more.

The selfless contributions of blood donors save millions of lives each year, including those of children. That is why the World Health Organisation (WHO) is celebrating the 20th anniversary of the day to recognise the love and humanity of blood donors worldwide, with the theme; ‘20 years of celebrating giving: thank you blood donors!’

Group Chief Marketing Officer PTCL & Ufone 4G Syed Atif Raza expressed his gratitude to the PRCS for the collaboration and said, “Humanity and altruism are central to the religious and cultural ethos of our society, and shape PTCL Group’s vision for volunteerism, corporate philanthropy, and CSR.”