Islamabad: In a significant move to protect its institutional integrity and brand identity, the International Islamic University Islamabad (IIUI) has officially secured the registration of its name and abbreviation under the Trade Marks Ordinance 2001. The certification, issued by the Government of Pakistan’s Trade Marks Registry, confirms IIUI’s legal ownership of its identity under Trade Mark No. 667973 in class 41, covering education, training, cultural and entertainment services.
According to a spokesperson, the development milestone comes at a critical time, as the university sought to address growing concerns over the use of similar acronyms by other institutions, which risked creating confusion in the academic community and public discourse. The trademark registration marks a definitive step in asserting IIUI’s rightful identity and setting a legal precedent for brand protection in the education sector.
