Meghan Markle's bold strategy to scale her lifestyle brand exposed

Meghan Markle is reportedly adjusting her strategy following limited acceptance from prominent Hollywood figures.

After years of trying to join elite celebrity circles, insiders say Meghan is now focusing on social media influencers to grow her lifestyle brand, As Ever.

“Meghan wanted to be part of Hollywood’s inner sanctum,” an insider told Naughty But Nice on Wednesday. “She thought relationships with the biggest names in entertainment would lead to lasting friendships, partnerships, and opportunities. It simply didn’t happen.”

While the Duchess of Sussex succeeded in making headlines alongside A-list stars, the source reveals she failed to build close relationships with them.

“The interest wasn’t mutual,” the confidant said. “Hollywood was happy to be photographed with her, but very few people were inviting her into their real circles.”

Now, Meghan is increasingly turning to influencers to grow her brand. Her recent collaboration with lifestyle creator Olivia McDowell is just one example.

“This pivot is happening because the A-list route didn’t work out,”  the insider said. “The people Meghan wanted most either kept their distance or moved on. "

"Influencers are more accessible, more collaborative, and often more valuable commercially," a tipster added.

Despite this, Meghan is not giving up.

“She keeps moving forward,” the source said. “When one door closes, she looks for another. That’s always been her approach.”