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April 20, 2018
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Kenwood bags ‘Best in TV Award’ at PAS Award 2018

Business

April 20, 2018

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Karachi: Kenwood Pakistan was announced the winner of ‘Best in TV’ at PAS Awards 2018 held at Expo Center Karachi.

The award is testimony to Kenwood’s cutting edge creative advertising communication which is engaging and relatable to consumers of Pakistan. The achievement also endorses that Kenwood is focused on adding value to lives of customers while communicating the right consumer benefits to the right audience at the right time.

While receiving the award, Director Marketing Parsa Rafiq, added a note of appreciation, “Thanks to PAS for recognizing the effort and giving Kenwood this opportunity. Thanks to team Kenwood, Aray wah, ID creations and Group M for successful execution of the creative concept. Last but not the least, thanks to Ayesha Khan and Nawaz Uddin Siddique for adding life to this concept with their acting skills”

Kenwood as a brand has grown substantially over the years in Pakistan and has set a benchmark in the advertising industry of Pakistan by receiving multiple PAS awards over the years. This award was the 5th PAS Award for the brand, continuing its legacy of bringing cutting edge advertising to the world of marketing.

Kenwood looks forward to serving its customers with quality products, service and creative advertisements based on brand’s #KhushRaho ideology which was initiated back in 2014. The brand has already launched its new Refrigerator and Air Conditioner campaign in the past week.***

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