Australia’s BBL set for greater heights
SYDNEY: Australia’s high-octane Big Bash League (BBL) launches its seventh season on Tuesday with the whiz-bang Twenty20 cricket league looking to build on attendance and television ratings successes, with Perth Scorchers favourites to win another crown. More than one million people went to BBL matches last season with average crowds topping 30,000. While it trails the Indian Premier League (IPL) in overall attendance and financial clout, officials claim it was the fifth-biggest league in the world last season in terms of people turning up to watch.Big Bash head Kim McConnie said Cricket Australia had even higher expectations for the fast-paced, family-friendly competition that sold out 35 matches last year.There will be eight more fixtures, up to 43, and four new venues around the country.
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