Pakistan set to shine at LEAP 2025 in Riyadh: P@SHA

KARACHI: Sajjad Mustafa Syed, chairperson of the Pakistan Software Houses Association (P@SHA), has stressed that the upcoming edition of the LEAP 2025 on February 9-12 in Riyadh provides an excellent opportunity for Pakistani IT and ITeS companies across varied verticals of the tech sector to project, position and promote their products and services on an international-scale.

Syed informed that P@SHA and the Pakistan Software Export Board (PSEB) will be organising ‘Pakistan x Saudi Business Forum’ on February 8 in coordination to provide B2B networking, exploration and matchmaking opportunities between IT industries of the two countries and beyond.

Syed noted that in LEAP 2024 Riyadh, Pakistan’s IT industry was represented by 74 companies and 800 delegates. There were 172,000 participants from 183 countries in 2024’s mega, global event; which was rightfully hyped as ‘Digital Davos’, he added.

Elaborating upon Pakistan’s IT industry policy, Syed highlighted that the Special Investment Facilitation Council (SIFC) has made IT as one of their focus areas for attracting foreign direct investment (FDI).