Hyundai Unveils Pakistan’s First Digital Auto Store

Lahore: Hyundai Nishat Motor (Private) Limited (Hyundai) has officially unveiled its hi-end vehicles, Santa Fe and Grand Starex, in Pakistan. Both vehicles were on display at the launch of Hyundai’s first of its kind digital retail store at Emporium Mall, Lahore.

These two will be the first of the vehicles manufactured by the joint venture between Hyundai and Nishat Group under the Auto Policy 2016-21.The Santa Fe is amongst Hyundai’s most popular and trendy SUVs with cutting edge design and technology making it a powerful presence on and off the road. While Grand Starex, a premium 12 seater, takes commuting to the next level with superior comfort and convenience on the go.

Talking at the opening ceremony, Chief Operating Officer of Hyundai, Mr. Tatsuya Sato said, “I welcome you all to the launch of our Hyundai City Store, which marks our first milestone in Pakistan. This is a first step of our great journey to provide our customers with a first class experience. This particular digital showroom is a unique concept store looking to offer customers a friendly environment wherein they can explore Modern Premium Hyundai Vehicles. Our vision is to become the most “valued” and “loved” automobile brand and recreate the global success of Hyundai in Pakistan.”**