Meghan Markle makes unexpected expansion to As Ever with new summer drop

Meghan Markle is serving up summer in a bottle.

On Friday, June 20, the Duchess of Sussex officially restocked her lifestyle brand As Ever with a new seasonal drop, bringing back fan favourites as well as some surprising new products.

“Yummies, and honeys, and fruit spreads, oh my! Come explore our summer drop,” the 43-year-old wrote on Instagram.

Alongside the return of popular items from April’s sold-out launch, Meghan introduced As Ever’s first rosé wine, marking her first venture into the alcohol space. The wine isn’t available just yet, but it will go live for purchase on July 1 at 8 a.m. PT.

But that’s not the only new product she’s selling this summer.

While they wait for the rosé, fans can now shop two new pantry additions: an apricot jam and orange blossom honey, which join a lineup of returning favourites including herbal teas, baking mixes, and edible flower sprinkles.

Meghan teased the announcement earlier this week, writing on Instagram, “Oh yes, honey…sweet things await… we’re bringing back your favorites, plus some delicious surprises you won’t want to miss!”

And clearly, the drop didn’t disappoint

The Duchess has been steadily growing her California-based brand since launching As Ever in April.

That debut sold out in under an hour, and she’s since paused her podcast Confessions of a Female Founder to focus fully on her business alongside season two of her Netflix show With Love, Meghan.

Her husband, Prince Harry, has yet to comment publicly on the new drop. However, the Duke did react to As Ever’s debut, telling People magazine how “proud” he is of his wife and the mother of their two children, Prince Archie, 6, and Princess Lilibet, 4.