Meghan Markle beats out Prince William’s beloved venture

Meghan Markle may have timed her brand launch perfectly as it seems to have garnered the right kind of attention since it debuted on social media.

On Thursday, the Duchess of Sussex quietly unveiled her new brand, American Riviera Orchard, on Instagram, which amassed 361,000 followers until Friday.

Eagle-eyed social media users noted that the Duchess of Sussex’s new brand had left behind Prince William’s beloved venture The Earthshot Prize which is still wth less than 300K followers.

The Prince od Wales had launched his venture back in 2020 in a bid to raise awareness about climate change and to seek innovative solutions concerning the world’s greatest environmetal challenges.

William ahd stepped out for a kickoff celebration on Monday for the event’s launchpad unveiling as a “landmark” moment and outlined that 25 Earthshot solutions from six continents with funding needs exceeding $512 million.

Meanwhile, Meghan’s brand launch came amid the absence of Kate Middleton, who has been side-lined from her royal duties since the past two months following an abdominal surgery.

While the royal family is plunged into chaos amid growing scrutiny and rumours over the well-being of Kate, Princess of Wales, Meghan came out with her brand.

In a matter of two days, the Duchess was able to gather more attention than William’s venture of four years.