10Pearls merges digital subsidiaries

KARACHI: 10Pearls, a digital transformation company, said it had merged two of its foreign digital media subsidiaries, Likeable and Pixel506, to form 10Pearls Studio, a full-service digital marketing agency.

The move aims to streamline its digital and creative capabilities and offer a one-stop solution for brands seeking comprehensive digital marketing services, the company said in a statement.

10Pearls Studio will provide creative services, branding, social media management, digital advertising, digital engineering and artificial intelligence solutions to clients across various industries and regions, it said.

"We have created a compelling value proposition for our customers. With the combination of

world-class digital marketing services fully integrated with cutting-edge technology and AI capabilities under a unified team, we are positioned to help our customers through the entire gamut of digital," said Imran Aftab, chief executive officer of 10Pearls.

10Pearls Studio will be led by Carrie Kerpen, co-founder and former CEO of Likeable.

An industry veteran, Kerpen will oversee the growth and management of the business globally, the statement said.