Meltwater Zalmi’s new partner

LAHORE: PSL Champions Peshawar Zalmi Thursday announced partnership with Leading Dubai based Social Media Insight Solution Provider, Meltwater.

Peshawar Zalmi chairman Javed Afridi signed up with Meltwater – a Social Media Insight solutions provider that provides a fantastic tool for Social Media monitoring. Peshawar Zalmi is evaluated as the biggest brand competing in PSL while Meltwater is the leading middle east Social Media Insights Solution provider. Highlighting the significance of this partnership, Afridi expressed his pleasure that having Meltwater on board will help Peshawar Zalmi become a Global brand. “Meltwater is a regional leader in Social Media Solutions and them joining hands with us will help Peshawar Zalmi become a major Global brand”.

The partnership was made official in an event which comprised of an MoU signing ceremony at the Meltwater Middle East offices.Meltwater is the global leader in Media Intelligence and Outside Insight Solutions. Meltwater works with over 24000 companies, helping them to make more informed decisions based on insights from the outside. Meltwater tracks social media and online impressions, engagements, share of voice and sentiments.