New Zealand MP shows AI-generated nude of herself in parliament

McClure warned that deepfake tools are increasingly being used to humiliate, harass, and exploit women and girls

By News Desk
June 10, 2025
Zealand’s MP holding an AI generated picture of herself. —AFP/File
Zealand’s MP holding an AI generated picture of herself. —AFP/File

WELLINGTON: In a bold move that stunned New Zealand’s parliament and sparked McLeod McClure held up a nude image of herself, created using artificial intelligence, to highlight the dangers of deepfake technology and advocate for stricter laws to combat digital exploitation.

The shocking moment came as McClure introduced the Deepfake Digital Harm and Exploitation Bill, aimed at banning the creation and distribution of explicit deepfake content without consent. “This image looks like me. It’s AI-generated. It took me less than five minutes to make,” McClure told the House. “Now imagine how easy it is for someone else, with worse intentions, to do the same,” she said.

McClure warned that deepfake tools are increasingly being used to humiliate, harass, and exploit women and girls, often without their knowledge or consent. “The problem isn’t the technology itself, but how easily it is being weaponised against people—especially women. Our laws are lagging far behind,” she said. The MP said it was “deeply disturbing” to think about the helplessness a person might feel if a fake nude image of them were to go viral online. “It’s terrifying. It’s degrading. And we must stop it.”

Her speech, and the visual demonstration in parliament, have triggered widespread discussion in New Zealand and abroad, with digital rights groups, privacy advocates, and lawmakers rallying behind her call for reform.