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Dress me pretty!

By M. Shirazi
Tue, 07, 16

As soon as you get an invite for any occasion - be it casual or formal - the first question that pops into your mind is what should I wear? Admit it, we all love to dress up and look good. But for that we need to shop till we drop in order to have an attire that is trendy yet chic.

wardrobe

As soon as you get an invite for any occasion - be it casual or formal - the first question that pops into your mind is what should I wear? Admit it,

we all love to dress up and look good. But for that we need to shop till we drop in order to have an attire that is trendy yet chic. Well, girls fret not as

there are many brands that have launched their collections. Read on to find out about three brands that have beautiful designs to offer...

Go festive!Dress me pretty!

The wedding season is on and every fashion conscious woman wants to look unique and stylish. And the good news is that recently, ‘Working Woman’ launched its festive collection 2016. The collection is all about clothes with a glamorous twist; encompassing the brands’ unchanging philosophy of simple, subtle and sophisticated. This collection is for those women who are not into overly embellished outfits and prefer wearing something classy even at wedding occasions like dholkis, mayoon and mehendi.Dress me pretty!

The new collection is made of finest materials that are perfect for summers including chiffons, jacquards, silks and Swiss lawn. The colour palette comprises soothing pastel shades including pretty pink, minty green, fresh yellow, calm beige and fresh ferozi. The outfits are adorned with chic craftwork made with gold thread and embellished with gold buttons. Every design has classic cuts making them timeless and suitable for all body types.

According to Zarmina Khan of Working Woman. “Our new range is designed keeping the festivities in mind. The brand has given special attention to detail to create the perfect assorted collection.”

Fab designs!

So the good news is that recently a UAE based brand ‘Fabulous Clothing’ by Syeda Mina has come to town; introducing the new clothing line for women as well. The brand aims to make affordable and trendy ensembles for the consumer market. The brand takes its inspirations from Bollywood celebrities and makes affordable clothing. The brand stocks casuals, formals, semi formals, digital prints and an exclusive collection of capes.

The launch event was organised by Moiz Kazmi while the hair and makeup of the models was done by NPro, Nabila. It was attended by personalities from television, film and fashion fraternity including Gia Ali, Amna Ilyas, Sunita Marshall, Faiq Khan, Tipu Sharif, Faheem Abbas, Fia Khan, Abeer Rizvi, Kiran Khan, and several others.

Speaking at the launch, the lady behind the brand said, “We have taken special care in the designing and manufacturing of our collection, which is made of pure fabrics, high quality materials, with attention to finish and still I have tried to keep it in the best possible price for you.”

Handcrafted perfection

Last but not least is ‘Khaamta handcrafted’ that recently launched its new pret line and also opened its flagship store at Zamzama, Karachi . The brand strives for perfection from the use of its thread to the weave of its fabric to bring together an ensemble that is unique and outstanding. The launch event organised by Starlinks was a well-attended one. Many print, electronic and social media persons, along with Karachi’s well known socialites and celebrities were spotted at the occasion. Wait there is more! At the event models Asif Rehman, Saima Haroon, Saima Azhar and actor Tipu Sharif were seen sporting beautiful creations by the brand.

Dress me pretty!

At the launch event Ghazala Saifi of the brand elaborated on how Khaamta is certainly on its way to becoming a sought-after brand synonymous with handcrafted perfection.

 

What are your waiting for girls? Visit the outlets now and grab your favourite ‘joras’ before it’s too late! Happy Shopping!