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The fresher experience

By Mubashir Ahmed
Tue, 03, 20

The event was hosted by models Nattie, Tania, Sunny, Zainab and Zoya. The launch was organised by Rezz Aly Shah....

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Supermarkets have a lot competition these days - both online and offline. This is the reason why one has to be very keen in terms of public demand while opening a super store. Keeping this in mind, Mr. Imran Khan has recently launched supermarket ‘Spinneys’ in Islamabad with a Red Carpet Event at F6 Markaz. The event was hosted by models Nattie, Tania, Sunny, Zainab and Zoya. The launch was organised by Rezz Aly Shah.

Going back to the history of the brand, in 1924, Arthur Rawdon Spinney, a British Army Officer stationed in Alexandria, Egypt, identified the need of imported food products in the area, planting the seed for what would later be one of the Middle East’s leading supermarket chains.

The story of the Dubai franchise started in 1961, with its first outlet which was opened in Al Nasr Square in 1962. At that time, it was locally known as ‘The Frozen Chicken’ - the only retailer to sell frozen chickens from a chiller van.

The brand enjoys a well-deserved reputation for forward-thinking, keeping pace with changes in cooking trends and the emergence of new products worldwide. Today, the brand is defined as ‘The fresher experience’.

Coming back to the event, it was quite well received by the attendees. Attended by a number of socialites and media persons, it appeared to be a success. So what are you waiting for? Head on to Spinneys and be a part of a wholesome shopping spree for your loved ones.

– Mubashir Ahmed