Meghan Markle focuses on rebranding with help of close friends

Meghan Markle is leaning on her inner circle to redefine her image as she navigates a professional path increasingly independent of Prince Harry.

While Harry appears only sparingly in her upcoming Netflix series, the show offers an intimate glimpse into Meghan's life through candid moments with her closest confidants. 

PR expert Edward Coram James, CEO of Go Up, suggests this decision is part of a deliberate strategy to strengthen their individual identities.

The series, initially slated for release in January but postponed to March 4 due to the ongoing wildfires in Los Angeles, highlights Meghan’s personal and professional journey alongside her carefully curated group of friends.

“Harry taking a back seat in Meghan’s show is a smart move,” Coram James notes. “Their joint brand has faced significant challenges recently, and this approach allows them to rebuild separately while still supporting one another.”

The PR expert points to Meghan's guest list as a calculated effort to reshape public perception. 

“Every guest has a purpose. Daniel Martin ties her to her royal wedding; Abigail Spencer showcases her Hollywood roots, and Mindy Kaling signals solidarity with influential women in entertainment,” Coram James explains.

Comparing Meghan’s strategy to Taylor Swift's "squad era," Coram James adds, “This is about rebuilding her image with authenticity while aligning herself with strong, relatable personalities. It’s curated, but it’s also clever.”

Meghan’s approach appears to be a bid to reconnect with audiences and soften her public image, giving viewers an opportunity to see her in a new light through the eyes of those who know her best.