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From the streets of Italy

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By Mubashir Ahmed
Tue, 02, 20

Owners Usman Ishaq and Sharjil Alam have brought the Franchise to Pakistan and after a successful stint in Lahore, now bringing it to Islamabad....

eatery

The purpose of the coffee house does sometimes take on the purpose of the centre of society. Your visit could be to meet up or gossip with your friends, do some works, read a book, entertain, or simply to just pass some time. It can be one place that will be a great meeting ground. Keeping this in mind, ‘Cafe Barbera’ was recently launched with a red carpet event at E9 PAFSOM, Islamabad, which is a new upcoming Kohsar like cafe block in a very secure gated sector at the Capital’s Margalla Road. The launch event was hosted by models Nattie, Amina, Sabeen and Zoya; and was organised by Rezz Aly Shah. Moreover, his Excellency, The Ambassador of Italy, Stefano Pontecorvo was the Chief Guest.

Owners Usman Ishaq and Sharjil Alam have brought the Franchise to Pakistan and after a successful stint in Lahore, now bringing it to Islamabad.

The cafe is a franchise from Italy that boasts a history of 140 years in coffee business and is presently available in over thirty countries of the world. As the story goes, in the late 18th century, a young man named Dominico Barbera fell famously in love with a girl which resulted in an unfortunate loss of his job in the army, forcing him to start roasting beans in the streets of Italy.

The roasting of the beans was unheard of at that time and Dominico was dubbed a magician by many. Things soon became viral and the young man was led to open what was Italy’s first roasting company, back in 1870. He called it Cafe Barbera.

The interior of the cafe deserves a mention. It is typical of a fashionable Italian eating joint, appended with comfortable sofa chairs in red and charcoal grey. The side wall boasts merchandise coffee cups and a wide array of beans displayed for customers to peep into.

“In Pakistan, coffee lovers are increasing but there is a dearth of authentic coffee houses,” said Sharjil Alam, the proud owner. “Italian coffee is still a novel concept here,” he added.

From breakfast menu to long list of fabulous items like Insalate Salads, Barbera Club Classic, Chicken Ceasar, leaves salads with french dressing, Celestial Pasta Salad, Panini Imbottiti, Barbera Special Club Sandwich, Grilled Fita Tikka Sandwich, BBQ Chicken Sandwich, Hot Tuna Sandwich, Barbera Special Pasta, Lasagna Al Forno along with other things to offer with a long list of beverages and sweets.

The cafe is a place for all as it offers a diversified menu and a calm ambiance to make your evenings wonderful.

–Mubashir Ahmed