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Pretty prints

By Maria Shirazi
Tue, 03, 18

Let’s face it girls, fashion is an essential part of our lives and we try our best to follow up on trends that change season by season....

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Let’s face it girls, fashion is an essential part of our lives and we try our best to follow up on trends that change season by season. The fact is that clothes play the most vital role in appearing fashionable. With the spring season in full bloom and summer already around the bend, we know that it is time to take out our cool and breezy lawns. Surely we want to go for outfits that are pretty, light and comfortable. In short, lawn outfits with refreshing cool prints are just perfect for this season. With so many designers and brands launching their pret and unstitched lawn collections, there are a lot of options that we can choose from. Some offer contemporary prints and patterns while others have their signature touch to it.

And the good news is that recently one of our favourite brands, J. has launched its Spring/Summer Collection 2018 at Dolmen Mall, Clifton, Karachi. The new collection ‘Rung Hum Se Hain’ features bright colour palette and is all about a fusion of ethnic style with a clash of contemporary baroque and floral patterns.

At the event, many media personalities and celebs were in attendance including actor Zhalay Sarhadi and upcoming model Kinza Patel. It also featured some exciting games where the winners got some amazing giveaways.

Regarding the launch of the Spring/Summer Collection 2018, Ayesha Ahmed, the brand’s GM strategy said, “The brand is about an attitude and our contemporary style culture. It caters to women of all ages, coming from different background or ethnicity. It is about women who choose to take a stand in how they present themselves. And we are proud to launch our incredible Spring/Summer Collection 2018.”

So, gals it is time to start reorganizing your wardrobes and make a fashion statement. Grab you wallets and check out the latest range that offers both unstitched and pret wear before it is too late.

- Maria Shirazi