Kanye West seems to be keeping Bianca Censori to a tight set of ‘weird’ rules that sources warn are followed very closely.
The insider shared everything with Heat World during one of their interviews and admits that this is mainly to do with the “huge rush” he gets from showing her off.
Furthermore, most of these weird rules are because he wants her to “look her very best in the super skimpy outfits he styles her in.”
Firstly he makes her order off the salad and appetizer menu only, despite enjoying things like his favorite macaroni and fried chicken. Moreover, the ban also extends towards piercings, tattoos and tan lines so she does not look ‘average’.
He is also bankrolling a solo venture for her, but as the source explains, “Kanye is involved in every aspect of this venture. Bianca may be the name, face and body of the brand, but he is pulling the strings.”
In terms of product the same insider explains, “the only thing that seems solid is that it’ll be lingerie and shapewear, a la Skims. There are also plans for a beauty and skin-care line, which of course would be competition for KKW Beauty.”
Through all this the source alleges, “Kanye wants to go after Kim’s market share. This is very deliberate and very personal” because “he always says that she has him to thank for her success and he thinks she should be more grateful.”
In doing so and “making Bianca her direct competition is his way of taking a swipe. If he can make Bianca more successful than Kim, he will feel vindicated, like he’s proven his point, that’s his ultimate goal in all of this,” they concluded by saying.
