Islamabad : The Islamabad Chamber of Commerce & Industry (ICCI) organised a webinar on “The Magic Moment of Successful E-Commerce” to sensitise its members about promoting businesses by using e-commerce platforms. The objective of the session was to help SMEs take a high-level holistic view of the digital transformation around traditional commerce. ICCI has planned to hold a series of webinars on e-commerce and it was the first session of the series. ICCI would hold webinar series on other topics including panel discussions on marketplaces, e-commerce success stories, logistics and online payments to educate its members about fostering businesses by utilizing e-commerce tools.
Badar Khushnood, Co-founder and Vice President of Growth at Bramerz gave a detailed presentation to the participants about the potential of e-commerce for business promotion. He informed the participants about the global trends and what was happening in Pakistan around e-commerce and what initiatives were being taken by the government to promote e-commerce. The session provided SMEs an overview of what an e-commerce business looked like and sensitized them that e-commerce was not just setting up a website using free tools. SMEs were asked to re-engineer all other businesses processes to make the “magic moment of a successful e-commerce” transaction to happen in real time. Ms. Amina Malik, Convener, ICCI Women Entrepreneurship Sub-Committee played the role of Moderator in the webinar.
Addressing the webinar, Muhammad Ahmed Waheed, President, Islamabad Chamber of Commerce and Industry said that e-commerce was now billions dollar market and government should formulate conducive policies for promoting e-commerce in Pakistan.
Muslim pilgrims pray around the Kaaba at the Grand Mosque, in Saudi Arabia's holy city of Mecca, during the annual...
An aerial view of Islamabad is seen in this undated image. — X/@Islamabadies/File— the report that the historical...
This representational image shows a burger and chips. — Unsplash/FileIslamabad : As Pakistan finds itself in the...
Firefighters douse the fire at a shopping mall in Karachi on November 25, 2023. — AFPThe leading Emergency Service...
Pakistan Academy of Letters building seen in this image. — APP/FileIslamabad: The Pakistan Academy of Letters has...
A young boy is riding a motorcycle with his father seated with him on the way to a road in Lahore in November 19,...