October 17, 2017
By Maria Shirazi

October, also known as ‘Pinktober’, is Breast Cancer Awareness Month, which is an annual campaign to increase awareness regarding the disease. You! takes a look... According to the World Health Organization (WHO), breast cancer is the most common cancer among women worldwide, claiming the lives of hundreds of thousands of women each year. It develops from the breast tissue and if left undetected and untreated, the disease can spread to other areas of the body as well. Given the high incidence and destructive nature of breast cancer, early prevention and treatment of this disease is a high priority. It is due to this fact...


By M. Shirazi

wardrobe Tis true that fashion is an essential part of our lives.  The good part is that fashion has reached the online stores and now e-shopping is the best bet, especially for women. Want to buy your favourite piece, just log on to the website and click on your pick and it will be delivered to you at your doorstep and that too without wasting a lot of time and energy. Online stores are a blessing for those who don’t want to run around the malls and markets to find the perfect dress, shoes, accessories etc. This is what online clothing brand ‘Lulusar’ is all about. It provides quality fashion and good aesthetics...


By you desk

empowerment Almost 10 years ago an initiative was taken to provide financial security to women and to promote and train women entrepreneurs. Yes, we are talking about Ladiesfund(r) which was established in 2007 by Dawood Global Foundation (DGF). This initiative aims to integrate the entrepreneurial needs based on the economic and social aspects of the local communities, with respect to greater women participation in the workforce. Throughout the year, various events and activities are organised to honour the deserving women. And quite recently, Ladiesfund gathered 150 women entrepreneurs from different fields to network, showcase and see...


By M. Shirazi

chatter matter For women, confidence comes from within. It's not just about the clothes they wear, the brands they carry and the makeup they apply. Confidence also comes from things that cannot be seen such as undergarments, and only women can understand their importance. We all wear them, so no harm in talking about them, right? Did you know, that ‘lingerie’ is a French word which derives its origin from ‘linge’, which means ‘linen’? The concept of lingerie was developed during the late nineteenth century, which has now become a beautiful expression of women's femininity and enduring fascination. There...


By Samina Shaheen

art Recently, artist Amber Arifeen exhibited her artwork at Alliance Française, Karachi. You! takes a look... Painting exhibitions are always a breath of fresh air for art lovers. This is because each artist has his own unique style and every painting has a different story to tell. The charisma behind the art work lies in the concoction of thoughts and experiences of the artist that become evident in the art work. Art is made special when the artist puts his or her life experiences, and thoughts and perception on to paper. The world today has evolved a great deal and apart from technological advancements, the mindsets of people...


By Gul Nasreen

health Osteoporosis is a growing global problem that respects no boundaries: worldwide, fractures affect one in three women and one in five men over the age of 50. Osteoporosis means ‘porous bone’. It is a bone disease that occurs when the body loses too much bone, makes too little bone, or both. As a result, bones become weak and may break from a fall or, in serious cases, from sneezing or minor bumps. It is also called a ‘silent’ disease because bone loss often occurs without you knowing it. Until about age 30, your body forms enough new bone to replace the bone that is naturally broken down by the body (a...


By Sadaf Jabeen

hair Ever wish you were around during the 1960s? You’re not alone. Well, the ’60s are back in a big way! But it’s not the music or the fashion, we are actually obsessed with ’60s hair... Fashion in the 1960s saw a lot of diversity and featured many trends and styles influenced by the working classes, music, independent cinema and social movements. Vidal Sassoon transformed women’s hairdressing, taking the humble bob and reinventing it to suit the mood of the decade. Hairstyles of the 1960s were eclectic. The 1960s began with the highly formal up-sweep big hair styles from the late 1950s, but as the...


By Hafsah Sarfraz

International Day of the Girl Child is observed on October, 11, all around the globe to increase awareness about gender equality and provide more opportunities for the girl child. This week You! takes a look at an initiative in Rawalpindi that aims to empower young girls... The world has 1.1 billion girls today who are brimming with talent and creativity. Yet, it is rather unfortunate that their dreams and potential are limited due to the lack of opportunities and not to forget discrimination. There are glaring gaps between the opportunities they receive as compared to boys of their age. In an attempt to bridge this gap, the United Nations...


By Lubna Jerar Naqvi

women Saudi women have been allowed to drive after a decree from the Saudi King. You! takes a look... T­he new women drivers of Saudi will probably be in the news for some time now. But there was a phenomenal woman who was the first woman to drive a car - Bertha Benz. Bertha Benz was born in 1849 whose birth was recorded in the family bible as: ‘Unfortunately only a girl again’. Triggered by this entry Bertha proved to her family that it was fortunate to have ‘a girl again’. After a long struggle, her husband Carl Benz the inventor of the automobile managed to get his patent registered for the motor...