PFA ordered to ensure barcode on food products’ label

LAHORE : Secretary Price Control and Commodities Management M Ajmal Bhatti directed Punjab Food Authority (PFA) to ensure that food business operators (FBOs) and manufacturers introduce barcode/unique codes on each food product label.

He said that barcode or unique codes will help obtain complete product details. He expressed these views while presiding over a meeting at PFA Headquarters to review the quality of ghee and PFA rules. On the occasion, Punjab Food Authority (PFA) Director General M Asim Javed gave a briefing regarding the amendments in the laws. Ajmal Bhatti emphasized the importance of barcodes on food labels for traceability and quality assurance, directing PFA to combat food fraud and adulteration. He said that introducing barcodes on food items can enable complete traceability from production to sale. He further said that manufacturers of fake labelling and packaging of registered and well-known brands will be included in the category of food fraud. He said that businesses involved in food adulteration will be closed, and those food businesses that violate the rules will be closed for 6 months.