The perfect accessory!

shopping

The handbag has been an essential accessory, especially for women, for a long time. Whether you like to dress up or prefer a sober look, a handbag makes for a perfect accessory. You can add some oomph to a plain outfit and make it complete by finding the right match. In addition, it is an accessory that never goes out of fashion since it evolves with fashion, each season we can find different prints, shapes etc.

Recently, the brand ‘Susen’ launched its flagship store in Karachi at LuckyOne Mall. It is an international brand of stylish handbags, which was founded in the United Arab Emirates in 2003. Over a short period of time, it became one of the most popular brands in the Middle East and soon spread to other countries.

Star-studded with celebritiess and models, as well as socialites, the opening was marked by a ribbon-cutting ceremony by none other than Nadia Hussain, followed by a glamorous fashion presentation. The evening kick-started with Ahmed Godil, host of the event, welcoming and interacting with visitors at the red carpet. Spotted at the event were Hina Altaf, Nazneen Tariq, Komal Rizvi, Suzain Fatima, Falisha Chaudhary, Zoyaa Khan, Humaira Asghar Ali, Hina Ashfaque among others.

After guests had taken a round of the store admiring the available range of products by Susen - which included handbags, shoes, sunglasses, and other accessories for both men and women, and availing the huge introductory discounts - a fashion presentation took place. The segment featured models Falisha Chaudhary, Zoyaa Khan, Humaira Asghar Ali, and Hina Ashfaque. The makeup and styling of the models was done by Mona J Spa and Salon while choreography was by veteran choreographer Imran Kureishi. The outfits for the models were by designer Zubia Motiwalla.

Speaking at the event, CEO of Susen Pakistan, Omer Raees said, “After finding success in 60 different countries, we are thrilled to launch the brand’s flagship store at LuckyOne Mall. We are overjoyed by the support and response that we have received so far. And we look forward to opening several more outlets in the near future.”

It was a well-attended launch where buyers were elated with the discounts offered and their experience of shopping at the store. Here’s looking forward to more brands making their way here!

–– You! desk