Niazi leads Keenu buyout

KARACHI: Keenu, a digital payment services provider, has undergone a management buyout that will see Saad Niazi, a long-time executive, take over as acting chief executive officer, the company said on Thursday.

The buyout, which was led by Niazi and other founding members, will give the new owners more flexibility and control over the company's strategy and direction, as it aims to capitalise on the growing demand for cashless transactions in Pakistan and beyond.

Keenu, which was launched in 2013 as an Electronic Money Institution (EMI), offers a range of payment solutions, including payment gateway, point-of-sale (POS) acquiring and mobile wallets, to businesses and consumers across more than 150 cities in Pakistan.

Niazi, who has been with Keenu for over ten years and previously served as the chief operating officer, said he was excited to lead the company into a new era of growth and innovation. "Our vision is to revolutionize payment services, delivering unparalleled convenience, security, and accessibility to our users. We are committed to driving positive change and reshaping the future of financial transactions," he said.