A Korean TV crime show, "Curious Story," delved into the chilling investigation surrounding the murder of young influencer Yoon Ji Ah, shedding light on the unsettling circumstances of her abrupt disappearance and tragic death
On October 3, 2025, in its latest episode, the show delves into a shocking murder case where a 20-year-old influencer with 3,00,000 followers was murdered just 30 minutes after ending her livestream.
The Korean influencer was assaulted and strangled to death on September 11, and her dead body was later abandoned in the mountains.
As reported by the Korean media outlets, when the episode hit the airwaves, with the disturbing details emerging that led to her murder, the case reignited public interest and quickly became a hot topic of conversation both in the community and online.
Investigators believe she died within 30 minutes after her last livestream ended, which signalled that she might have encountered danger almost immediately after signing off.
An autopsy revealed that Yoon had been brutally assaulted and strangled.
The suspect in the murder case is a man in his 50s, identified by the surname "Choi” (alias).
Choi was a well-known figure in the streaming sector and had established a close relationship with the victim, identifying himself as a wealthy CEO of an IT company.
According to reports, the platform where Yoon used to host her live broadcasts employed a ranking system for its users, based on their level of monetary support for the creators.
The higher-level ranks required enormous spending, and Choi reached level 56, which is said to have cost at least 100 million KRW (about $71,000 USD). This earned him a “VIP” status among her followers.
Just a day before the victim’s death, Choi was seen kneeling before her, pleading for something.
The investigators suspect that his excessive financial involvement and personal circumstances led to the crime.
The tragic incident has sparked online discussions about the safety of influencers who are involved in a system of sponsorship from their viewers, blurring the lines between personal and professional.
Yoon Ji Ah’s terrible death has left her fans, family, and friends devastated.
Yoon was celebrated as a bright and ambitious young woman, and her death stunned the entertainment and streaming worlds.
Her family is now demanding full accountability, urging that Choi receive the maximum legal consequences for his actions.