In today’s AI-driven era, where social media content spreads like a wildfire, the driving force is truly Gen Z and Generation Alpha.
Teenagers are expected to be the most familiar with the 2025 Word of the Year that Dictionary.com has announced on Wednesday, October 29, 2025.
“The slang term '67' has been chosen for the honor, which is meant to reflect the stories we tell about ourselves and how we’ve changed over the year,” according to the statement released by the website.
The term originated from rapper Skrilla’s song “Doot Doot (6 7),” pointing to a 6-foot, 7-inch basketball player, LaMelo Ball.
The term became an internet sensation after gaining buzz through viral videos and memes that highlight NBA player LaMelo Ball.
“67” has since evolved from being just the height of a basketball player to being stripped of all meaning.
The phrase has become a popular call-and-response chant among Generation Alpha, who shout “six!” to prompt an answering cry of “seven!”
There’s also a “juggling” hand gesture that goes along with it.
When people, especially younger ones, are yelling it, they’re not just repeating a meme; they’re shouting a feeling.
Moreover, it’s one of the first words of the year 2025 that works as an interjection—a burst of energy that spreads and connects people long before anyone agrees on what it actually stands for.
The world’s leading online dictionary, Dictionary.com, describes the reason behind selecting the slang “67,” pronounced as “six-seven,” as the 2025 Word of the Year as its lexicographers analyzed a large amount of data, including newsworthy headlines, trends, and search engine results, to spotlight words that had an impact on our daily conversations, both online and in the real world.
What the results revealed was that searches for "67" showed a surprising rise beginning in the summer of 2025.
Since June, those searches have surged more than sixfold, and so far the surge indicates no signs of stopping.
Interestingly, most other two-digit numbers had no meaningful trend over that period, proving that there is something unique about "67."
So, if you’re a parent, and you hear your kids yelling “67," don't be confused. Just enjoy the vibe with them, because “67” has been named a 2025 Word of the Year.