Entertainment

Ariana Grande channels 'Harry Potter' impressions in new viral video

Ariana Grande recreates 'Harry Potter' characters to promote R.E.M. Beauty

Published July 16, 2026
Ariana Grande channels Harry Potter impressions in new viral video
Ariana Grande channels 'Harry Potter' impressions in new viral video

Ariana Grande is going viral for showing off spot-on Harry Potter impressions in a new TikTok.

The Grammy-winning singer recently shared a clip to promote a new product from her makeup brand, R.E.M. Beauty, recreating several popular characters from the series.

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At the start of the video, Grande told viewers she is putting her own spin on a popular social media trend before launching into a series of character impressions.

Throughout the video, she imitated characters like Molly Weasley, Bellatrix Lestrange, Ron Weasley, Harry Potter, Hermione Granger, Severus Snape, Dobby, Moaning Myrtle, and Oliver Wood.

Grande also gave famous lines from the films a beauty-themed twist to promote her new Blur Butter product.

@r.e.m.beauty

“where’s my blur butter?” - harry potter edition ♡

♬ Harry Potter-style mysterious orchestral music(1605345) - nAKAmoo

The imitations earned her immediate praise, with fans calling her impressions "spot on" and "iconic" in the comments. 

Some even joked that Grande should narrate a full Harry Potter audiobook because of how closely she captured each character's voice.

Over the years, Grande has gone viral for impersonating celebrities including Celine Dion, Britney Spears, Miley Cyrus, Jennifer Coolidge, and Jennifer Lawrence.

The video comes as Grande continues her Eternal Sunshine Tour, which began in June and is scheduled to conclude in September 2026.

Nimrah Saleem
Nimrah Saleem is an entertainment reporter with one year of experience, focusing on celebrity news, fashion, and lifestyle trends. She brings a fresh perspective to her work, exploring how public figures shape style, culture, and digital conversations while delivering content that resonates with modern audiences.