Elon Musk’s SpaceX AI team to build a company live using Grok bot
Beginning September 15, SpaceXAI will host a three-day event called Grok Bot Galaxy
You're about to watch three people build an entire company on camera, live, with no script, and their only employee is an AI agent named Grok Bot.
Beginning September 15, SpaceXAI will host a three-day event called Grok Bot Galaxy, which will take place daily from 8:30am to 6pm Pacific at The Howard in San Francisco, along with a parallel livestream for remote viewers.
Three SpaceXAI staffers, Matt Palmer, Lauren Tan, and Roshan Sadanani, start with a blank whiteboard and nothing else.
Day one is the setup: an intro to Grok Bot, engineering work, product decisions, and a founder-focused session. Day two shifts into commercial territory, sales engineering, SDR workflows, and customer support.
Day three wraps with marketing operations and post-sale follow-through.
Each day hands off to department-specific deep dives, so you're not just watching three people code; you're seeing how the same AI agent behaves differently when it's writing a sales pitch versus debugging a backend.
This livestream lands three weeks after SpaceX closed a reported $60 billion acquisition of AI coding startup Cursor and about a month after the company shipped Grok 4.6, a model built specifically to hold focus across long, multistep tasks instead of drifting after a few steps.
Cursor reportedly helped train that model using trillions of tokens of its own coding data the first time Cursor's data went into a model built for more than pure software engineering.
One flag for your desk: the primary keyword "Grok Bot Galaxy" is the event's actual branded name (confirmed via Luma and multiple outlets), which reads better for search than the generic "SpaceX AI team" framing in your source doc, worth using in the headline over the AIBase original phrasing.
