Prince Harry, Meghan Markle tipped to ‘rebuild Goodwill’ with Britons

Prince Harry and Meghan Markle require a different PR strategy upon UK return

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Published August 27, 2026
Prince Harry, Meghan Markle tipped to ‘rebuild Goodwill’ with Britons

Prince Harry and Meghan Markle are urged to connect with British public in order to regain popularity.

The Duke and Duchess of Sussex, who are set to arrive in the UK this week in an attempt to move back to Harry‘s homeland, need to rebuild their relationship with locals.

PR expert Mayah Riaz told the Mirror : “I believe they can, but I’d say that it would require a very different PR strategy from the one we have seen from them in recent years. The biggest opportunity for Harry and Meghan is to not try to convince us to love them again, but giving us a reason to feel neutral or positive about them.

"They probably cannot PR their way back into being universally popular, and I don’t think that should be the objective. What they can do is gradually rebuild goodwill through consistency, restraint and work that feels meaningful rather than heavily managed.”

The PR expert continued: “The Sussex brand has been built around telling their side of the story, but they may find a more powerful PR move would be to stop explaining yourself and simply let your actions do the talking.”

Eleen Bukhari
Eleen Bukhari is a London-based journalist and MSc graduate from Brunel University with over five years of experience. Specialising in the British Royal Family and global entertainment, she provides expert analysis of monarchy traditions, celebrity culture, and the evolving media narratives surrounding the world’s most high-profile figures.
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