potify Pakistan’s latest Global Impact list highlights the top 30 Pakistani tracks that have gained international recognition over the past six months. This list honours artists whose music has gone viral worldwide, reinforcing the platform’s commitment to uplifting local talent.

Talha Anjum stands out in the hip-hop genre, dominating the chart with an impressive 17 tracks in the top 30. His collaborations with Umair include hits such as ‘Love Lost’, ‘Smile’, ‘Heartbreak Kid’, and ‘Departure Lane’. He shares the spotlight with RADAR Pakistan artist Umair.

The two artists also appear together on ‘REGRETS’ which features Jevin Gill as well. Additionally, Talha Anjum has another track, ‘BTDT (Been There Done That)’, in collaboration with Bilal Saeed.

Hip-hop’s influence is significant, comprising over 60% of the chart. Artists like Shamoon Ismail, Jokhay, JJ47, and superdupersultan are solidifying Pakistan’s presence in the global music landscape.

Rutaba Yaqub, Senior Editor at Spotify for Bangladesh, Sri Lanka, and Pakistan said, “It’s incredible to see Pakistani music transcend borders and reach new audiences. The dominance of hip-hop on the Global Impact list reflects its storytelling power and growing fan base both locally and worldwide. Through curated playlists like A.S.L.I, Desi Hip Hop, and Nayi Bars, we’re excited to support the next wave of Pakistani artists.”

The genre has witnessed remarkable growth, with annual consumption surging by over 180%. Spotify’s A.S.L.I playlist has played a crucial role in elevating both emerging and established artists, connecting them with a global audience and fostering a community that resonates with the genuine, authentic stories of Pakistani hip-hop.

2024 Global Impact list Pakistan

1. Talha Anjum, Umair – ‘Love Lost’

2. Bilal Saeed, Talha Anjum – ‘BTDT (Been There Done That)’

3. Jevin Gill, Talha Anjum, Umair – ‘REGRETS’

4. Talha Anjum, Umair – ‘Smile’

5. JANI, Talha Anjum, superdupersultan – ‘Since Tum’

6. Talha Anjum, Umair – ‘Heartbreak Kid’

7. Zeeshan Ali – ‘Sajna da Dil Torya’

8. Rahul Sathu, Talha Anjum – ‘Channa Ve’

9. AUR, Taimour Baig – ‘Raastah’

10. Talha Anjum, Umair – ‘Departure Lane’

11. Shani Arshad – ‘Kaffara (Original Score)’

12. Shamoon Ismail, Talha Anjum, Umair – ‘MUNDE BUSY’

13. Ali & Shjr, Ali Raza, Shajjar Hussain – ‘Laykin’

14. Shamoon Ismail, Talha Anjum, Umair – ‘fifty enemies’

15. Kaifi Khalil, Zack Knight – ‘INTENTIONS’

16. Savage, Talha Anjum, Umair – ‘KATTAR KARACHI’

17. Farhan Saeed, Nusrat Fateh Ali Khan – ‘Yeh Jo Halka Halka Suroor Hai - Extended Version’

18. Abdul Hannan – ‘Khushnaseebi’

19. JJ47, Jokhay, Talha Anjum – ‘Moonlight’

20. Maanu – ‘Saamnay’

21. Atif Aslam, Mithoon, VIBIE – ‘Woh Lamhe Woh Baatein - Lofi Flip \ From Zeher

22. Rahat Fateh Ali Khan – ‘Sunn Mere Dil (Original Score)’

23. Naveed Nashad, Rahat Fateh Ali Khan – ‘Ishaq Rangtaari’

24. Nizam Torwali, Noorima Rehan, Zeb Bangash – ‘Mehmaan’

25. Talha Anjum, Umair - ‘SHOTS FIRED’

26. Nimit, Salem Sandhu, Taimour Baig – ‘Unkahi’

27. Talha Anjum, Umair – ‘Loneliness’

28. Talha Anjum, Umair – ‘Back For More’

29. Talha Anjum, Umair – ‘Incurable Sadness’

30. JJ47, Jokhay, Talha Anjum – ‘Rainy Night’