Micro trends, enormous style, new aesthetics

February 4, 2024

To paraphrase Gauguin, who are we? What are we wearing? Where are we going?

Micro trends, enormous style, new aesthetics

Step aside Clean Girls, run along Latte Ladies, the Mob Wife approaches.

One might think the Mob Wife aesthetics would require a certain kind of personality. But not really. To be completely honest, all this particular aesthetic asks of you is to go big, bigger, even bigger, and never go home. Just as the cleaner looks of the last few years could be adapted to fit your life and personality, so can the loud, bombshell details of this aesthetic.

Here’s the thing though: although Karisma Kapoor’s blinged out Sabyasaachi sari at the Filmfare Awards last week - which is how the mind turned to the Mob Wife - seems to be all about the riotous palette and shimmering sequins, you don’t have to go completely over to the shining side with this one. The only thing you’ll have to bear in mind everyday is this: WWAMWD?

You can bring on the aesthetic completely, and be confident that you’ll not only pull it off but also won’t be judged for it; or you could take it one tiny rebellious step a day, and bring the bling home.

For instance, you can be positively like Sarah Jessica Parker’s character in First Wive’s Club, who really wears the look perfectly. Blond, blown-out hair, fur, dark lips, rosy palette. Or, you can be a monochromatic mob wife, and dress like Sonam Kapoor at the Filmfares. Or to pare it down even further, you might only tease your hair like Winona Ryder and let that speak for you.

The Mob Wife aesthetic really speaks to the ‘90s child in me, when everything was still reeling in from the showy-bigness of ‘80s style, but really not going all the way stark. You’d see a focus on hair looking luxurious, lip stains being deep shades of wine, berry, and cocoa, and outfits containing at least one very luxe-looking element. The tops could be silk, or the eastern ensembles worked over with elaborate kaam, blockprint or beads. Chiffon was big, for being light and airy but also very pretty. Even when making way for a more futuristic turn of the century kind of look, everyone managed to work in moonlight fabrics and satin pants. You get the point. The idea is to look like you’re off to a quiet espresso on a quaint sidewalk, as you wrap yourself thoughtfully in your warm, soft coat, and your hair twinkles in the sun, but all the time.

To cheat it a bit, we’d just say break out the red lip, the huge shades, the bouncy blowdries or messy curls, and maybe a gold wrist cuff. Make your statement piece extra large, golden, or red, and just pretend like the world only exists to do your bidding. 

Micro trends, enormous style, new aesthetics