Teasers to the 10th season’s lineup have been released and it seems, a few key names have been missed out; we’re hoping they are tucked somewhere in the program.
Coke Studio is a season of its own. All musicians plan their work around it, fans start preparing for the coveted show weeks before the songs are released, every song is critiqued like there’s no tomorrow and we are all left wanting more at the end of every season.
It’s that time of the year again and teasers to the lineup for the upcoming season, which marks the 10th anniversary of the show, have started rolling in. We have come to learn that there will be more producers on the show this year, such as Mekaal Hasan, Sajjad Ali and Salman Ahmed. Also, we’ll be seeing the return of names such as Momina Mustehsan, Ali Sethi, Jabbar Abbas, QB, Umair Jaswal and Ahmed Jehanzeb.
We’re wondering why some of music’s upcoming names have been left out of this list. An incomplete list of performers has been released unofficially, giving us hope that the following acts are included in the upcoming season as well. For instance, the most deserving musician who deserves to have a spot on the show is Mooroo, one of the most consistently original and prolific musicians Pakistan has seen in recent times.
What about Abid Brohi and SomeWhatSuper? The two names have become a huge hit in Pakistan since ‘The Sibbi Song’ and it would make sense to have them on board. A collaboration between SomeWhatSuper’s authentic, electronic sound with Coke Studio’s traditional tunes would be the perfect form of fusion, which is what Coke Studio essentially stands for.
We’re also hoping to see Khumariyaan and Sounds of Kolachi take centerstage at the show. Both bands have proven their mettle with countless international shows to their credit. They also have numerous original songs that can and should be adapted on music’s biggest platform.
The elephant in the room is, of course, the Cola war that is about to begin between Coke Studio and Pepsi Battle of the Bands. With the latter having roped in the star power of Fawad Khan, amongst other high profile judges, Coke Studio will have to try extra hard to get the numbers and eyeballs. We just hope that this corporate over drive does not kill the essence of either, undoubtedly iconic show, and at the end serves music.