Bank Alfalah, Zindagi Trust to start Digital Arts, Financial Literacy Program

February 20, 2024

Karachi: Bank Alfalah, a leading commercial bank in Pakistan, and Zindagi Trust, a pioneering non-profit organisation committed to transforming the landscape of education in Pakistan, are pleased to announce the initiation of the Digital Arts and Financial Literacy Program at Zindagi Trust schools.

TheBank Alfalah and Zindagi Trust teams pose together for a photo. — Facebook/Zindagi Trust via Metronome

This initiative is pivotal in Bank Alfalah’s dedication to fostering educational innovation and digitisation in Pakistan. Bank Alfalah will be funding PKR 14.84 million over a span of two years to facilitate the establishment of a digital art lab and enhance their curriculum empowering young girls on their path to financial independence at an early age.

The collaboration is set to benefit around 2,000 female students at Zindagi Trust’s adopted schools in one academic year. This will open doors for girls to develop valuable skills that are increasingly in demand increasing their access to professional opportunities in the long term. The girls will be better equipped to pursue rewarding careers and achieve financial independence in the future.

“We are grateful to pioneer this initiative, and we look forward to seeing the positive impact it will have on our students”, said Shahzad Roy, Founder and President at Zindagi Trust. “This collaboration with Bank Alfalah highlights our commitment to providing our students with the best possible education and opportunities for success.”

Atif Bajwa, President and CEO of Bank Alfalah, emphasised, “We recognise the power of education in shaping futures, and through this collaboration, we aim to empower young girls with skills essential for success in the digital world.”